Michael LaFido is a real estate consultant and top-producing Realtor with over twenty years of experience in the real estate industry. Michael's marketing has been the featured cover story in Crain’s Chicago Business and highlighted in Forbes, Chicago Tribune, Mansion Global and FOX News Chicago Business Hour to name a few. He is also the author of the books “Luxury Listing Specialist”, “Outside The Box”, and “Marketing Luxury”.

Throughout his career, Michael learned the importance of high caliber marketing versus “traditional marketing”, which has become pivotal to his success. Over the past twenty years, LaFido and his team have developed a method that takes a more comprehensive, and proactive approach when positioning and marketing a home.

Michael, the founder of the Marketing Luxury Group, assisting other real estate agents and affluent homeowners by providing top-tier services including consulting, lifestyle marketing, public relations an...